Brazilian Journal of Management and Innovation (Revista Brasileira de Gestão e Inovação)

THE IMPACTS OF COVID-19 ON THE PERFORMANCE OF BRAZILIAN FRANCHISING

Bianca Drielly Mendes — 2023-04-30

The Brazilian franchise system has growth projections and has become an increasingly interesting option for those who want to open their own business (ABF, 2020, ORTEGA ET. AL, 2016). However, with the outbreak of Covid-19, this scenario has changed and the consequences of the pandemic for this market are not known. Therefore, this article aimed to analyze how the impacts of Covid-19 and its consequent social isolation measures affected the performance of the Brazilian franchising market. For this, a diagnostic and comparative analysis of data was carried out, with a descriptive and analytical approach, based on documents research. We analyzed 19 performance reports from the 1st quarter of 2019 to the 1st quarter of 2022, prepared by ABF and available on its website so far. The results point to a large variation in performance during the period, with the 2nd quarter of 2020 being the most affected. The franchise market, however, proved to be resistant, innovative and adaptive, resulting in the total resumption of this system in the 4th quarter of 2021, even surpassing the numbers of 2019. Also noteworthy is the variation between segments, some maintained growth expectations such as Home and construction and Health, beauty and well-being, others were strongly affected such as Hotel and tourism services and Entertainment and leisure, however, there is a gradual pace of recovery in these sectors.

INNOVATION IN MICRO AND SMALL BUSINESSES FROM PARANÁ:

Sergio Kulak — 2023-04-30

The objective of this paper is to analyze the performance of the companies participating in cycles 1, 2 and 3 of the Local Innovation Agents Project (ALI)/Brazil Plus Program in the state of Paraná – Brazil. Therefore, the research uses a methodology with a mixed approach and an applied nature, categorized as exploratory in relation to the objectives and uses the case study format as a technical procedure of analysis. The analytical process is divided into two stages: the first quantitatively evaluates the data of the six dimensions of the ALI Radar corresponding to the sample of 1073 MSBs from Paraná from the diagnoses made at two different times (Ti and Tf) of the innovation journey of the ALI Project/Brasil Mais Program. The second stage of the analysis conducts semi-structured interviews with six local innovation agents in order to understand in a deeper way the motivations that culminate in the quantitative data found. As a result of the research, it is evident that the innovation journey of the sample reached an advance in the scores of all dimensions of Radar Ali in the three cycles analyzed, obtaining an average percentage evolution of 13.92% in the total score of Radar, collaborating with the promotion and development of innovation in the contexts of the Paraná MSBs participating in the program. The in-depth interview, on the other hand, allowed to know the qualitative motivations that lead certain dimensions to reach the highest and lowest percentage evolution of the sample, to have the lowest average score, among others.

ECO-INNOVATION PRACTICES AND BUSINESS PROCESSES IN FURNITURE SUPPLY CHAIN MANAGEMENT:

Natalia Troccoli Marques da Silva — 2023-04-30

The Brazilian furniture industry is responsible for promoting a significant part of the economy. The still traditional production process and its main raw material, wood, require the use of various natural resources and, together with the other materials necessary for the elaboration of products, the sector produces a significant amount of waste. These situations require adequate procedures to reduce damage to the environment. Due to the need to adapt companies to a model that is less harmful to the environment, the study aims to analyze the relationship between eco-innovation practices and business processes in the management of the furniture supply chain, for the purpose of elaborating of an analysis model. By means of the concepts of furniture supply chain management and eco-innovation, a model was developed to analyze the relationships between them. The literature search of the sector and systematic literature review were used as a method. It was identified that the business processes susceptible to the application of eco-innovation practices to the management of the furniture supply chain. It was concluded that eco-innovation practices are related to the business processes customer relationship management, manufacturing management, supplier relationship management, product development and commercialization and return management, and these practices can be applied to the obtaining environmental benefits, contributing to a better understanding of the applicability of eco-innovation in the furniture industry.

DESTRVAFOZ PROGRAM:

Caroline de Lima Ericeira Façanha — 2023-04-30

This study aimed to verify how the DestravaFoz Program contributed to the rapid formalization of companies in Foz do Iguaçu/PR. Intending to contribute by demonstrating how technological innovation in the public sector contributes to local development. For this, it was necessary to carry out the progress of the process of formalizing a company from the implementation of the DestravaFoz Program, and to analyze the optimization of time in the process of formalizing a company, from the implementation of the DestravaFoz Program. Data were collected from the categorization of the investigated elements, through a bibliographic survey, semi-structured interviews with two representatives of the DestravaFoz Program and document analysis. Data validation was performed through content analysis and triangulation. It was verified that the DestravaFoz Program is composed of public and private actors whose main objective is the standardization of the legalization process of a company in Foz do Iguaçu/PR. The conclusion is that processes of legalization of companies that were carried out manually with the implementation of technological innovation, through the DestravaFoz Program, it was possible to transform the reality of people, companies and the city of Foz do Iguaçu, where larger numbers of legalized companies that become active in record times and, as a consequence, generate capital circulation and jobs in the city. However, it was not possible to measure the opening time of a company in Foz do Iguaçu until 2018, as the process was entirely carried out manually, disorganized and non-standard.

TRANSPARENCY AND MUNICIPAL PUBLIC MANAGEMENT:

Ricardo Pereira — 2023-06-05

Based on the massification of access to information due to the improvement and dissemination of computer technologies on the network, especially from the 1970s onwards, new parameters of transparency and publicity for management acts were established in the public sector. The so-called electronic transparency portals emerged as a means to implement the premises of this new paradigm of opening state secrets, as well as the accountability of state agents. The present study was interested in analyzing the specific reality, in its virtues and shortcomings, of the electronic portals of the municipalities that make up the geographic region of Uberlândia, Minas Gerais, Brazil, in the earliest variable period, with data available, up to the year 2021. For this purpose, strategies such as obtaining data according to the parameters of the “Índice de Transparência da Gestão Pública Municipal (ITGP-M)”, understood as Transparency Index of Municipal Public Management, were used in order to interpret them through a qualitative, descriptive, applied and documental methodological approach. The results allowed concluding the prevalence of attendance to formal aspects, such as the publication of municipal legislation and planning elements, and the lack of instruments to effect the interaction of municipal administrations with citizens and society organizations.

CONTRIBUTIONS OF BUSINESS INCUBATORS IN THE KNOWLEDGE MANAGEMENT AND CREATION FOR INCUBATED COMPANIES

Vitor Falcão Henriques — 2023-09-11

This article verifies the contributions of business incubators to the knowledge management and creation in favor of incubated companies. It aims to understand and analyze the contributions of the business incubation process, as well as accomplish a systemic mapping of techniques and tools for the knowledge management and creation. It presents a research anchored in the literature review on business incubators and knowledge management, which were associated with techniques and tools that enable the development of nascent companies. During the investigation process, to evaluate and map the established objectives, the interview and, consequently, the interview script were used as a method and instrument for data collection, based on a qualitative research approach. Right away, 3 companies, among them, a hub of connections and two business incubators - from public and private universities - were interviewed and their responses were systematized in the multiple case study presents in this article. Therefore, the research carried out revealed that the incubation process provides and contributes intensively with the creation and management of knowledge to incubated organizations by developing an innovation ecosystem and providing mechanisms, structures and tools that enable the management and development of new knowledge in nascent organizations, in addition to competitive advantages

INNOVATION CULTURE AS A FACTOR OF COMPETITIVENESS IN A PUBLIC COMPANY OF ENERGY SOLUTIONS: A CASE STUDY AT CEMIG SIM

Frederico Giffoni de Carvalho Dutra — 2023-09-11

The article discusses the culture of innovation as a factor to stimulate competitiveness in an energy solutions company. The research, of an exploratory, descriptive and qualitative approach, aimed to identify, from the structured interview and the documentary research, which are the elements to stimulate the culture of innovation adopted by Cemig Sim, subsidiary of energy solutions of Companhia Energética de Minas Gerais. The script of questions consisted of 22 questions, being applied to the Marketing, Culture and Customer Success Manager. After data collection, the guidelines to encourage innovation adopted by Cemig Sim were compared with the model proposed by Dutra e Almeida, from 2018, in order to analyze the practices carried out by the company and point out the highlights and possible opportunities for improvement. It was found that of the 33 variables proposed by the aforementioned model, Cemig Sim fully fulfills 26 categories, representing 78.7% of completeness. Initiatives such as error tolerance; learning organizations; cross-functional teamwork; processes and tools for generating new ideas; meet current and potential customers/search for ideas outside the organization; explicit top management support for innovation; creating and maintaining a flexible organizational structure and employee autonomy. However, the company fails to adopt important initiatives for the innovation management process, such as establishing reward and recognition mechanisms for creative behavior; job rotation and; innovation metrics. It is suggested the development of practices that contemplate and encourage such activities in the company.